Custom Reporting is going to be needed for every client today for easy data analysis and decision-making. PDF reports provide simple data visualization for non-analysts that help business growth with easy analysis. Unlike other customers, the MatomoExpert team give also a complete guide involved in retrieving data from the Matomo API with PHP. Later on, the received data is arranged into a PDF file based on weekly or monthly reporting as required by the client and then attached to an email.