The Generative AI revolution is transforming industries, creating a constantly evolving job market that requires new skill sets. As job roles shift rapidly in response to technological advancements, traditional educational institutions have faced increasing pressure to stay relevant. However, many educators are successfully recapturing market share by embracing AI-assisted coaching to provide more job-relevant skills to learners. This shift enables them to cater to the needs of both students and employers who are looking for talent proficient in AI, automation, data science, and other rapidly growing fields.